When travelers ask ChatGPT or Google what to do, only a few tours get named. AI visibility is how often yours is one of them, and if the facts are right. We grow it, and show you every week.
AI engines we track every week
ChatGPT 
Google AI Mode Google AI Overviews A traveler asks one question. The answer names a few operators and leaves everyone else out. Four things decide who makes it in.
AI assistant
IllustrationWhere can we swim with manatees near Crystal River? Small group, please.
Nature's Discovery 1 runs small group manatee swims in Kings Bay. An in-water guide stays by your side, the wetsuit, gear and parking are included, and photos are free. 2
Guests give them 5.0 stars from over 2,000 Google reviews. 3
Who it names
An answer names only a few operators. If you are not one of them, the traveler may never see you.
What it says about you
What is included, who it is for, what it costs. AI takes this from your site, or from whatever else it finds.
Why it trusts you
Reviews, and other sites that talk about you. Our study found these matter more than the numbers most operators watch.
Where it read it
The pages it shows as sources. Ranking high on Google helps, but most of the sources AI uses are other sites.
We work on all four, for every tour you run.
We asked AI what travelers ask, for more than six months, and studied every answer. This is the method we use with operators today.
Ranking high on Google helps. But AI reads lots of other sites too, and being talked about there decides who gets named.
The closer a traveler gets to choosing, the more AI needs the details only you can give it.
Our own formula, built only for tour & activity operators. It is the method behind our strongest operator results, and you see it work in your own numbers every week.
01
Get talked about where AI looks.
We find the sites AI trusts for your kind of tour in your city. We help you get more reviews, and fix your Google profile with your OK.
You see: How often each AI names you, every week.
Known, in our research
02
Give AI the facts only you have.
We keep your facts in one place, called AI knowledge. Then we put them on your AI Start Here page and every tour page: times, prices and rules.
You see: How often AI gets your facts right.
How AI knowledge works
03
Turn the mention into a booking.
A fast site with your booking system built in. The traveler AI sends you can book in a few taps, and you see that the booking came from AI.
You see: Direct bookings by source, AI included.
Get your free AI assessmentWe ask ChatGPT, Google AI Mode and Google's AI Overviews the questions your guests ask. Then we show you what they said, next to the operators near you.
Do the AIs name you?
How often, on each engine, and who they name instead.
Do they get your facts right?
Your tours, prices and details, checked against your own site.
Where do you show on Google Maps?
Your rank on the map for the searches that bring guests.
Are your reviews growing?
New Google reviews by month, next to the operators near you.
We update your reports every week, so you can always see how you are doing in AI visibility, organic search and your Google Business Profile.
Our 2026 AI Visibility Report: what AI cites, who it names, and what changed the answers. Free to read, no sign up. Rather watch? The webinar covers it too.
Which sites AI cites for tour & activity operators, who it names and why, and the changes that moved the answers.
The webinar walks through the findings, and what to do about them, in under an hour.
Something else? A real person replies, typically within 5 working hours.
It is a page on your site written for AI assistants, with your tours, prices, times and policies as plain questions and answers. Every Gondola site has one at yourdomain.com/llm-start-here. We write the first draft from your site and your reviews, so you check and correct instead of starting from scratch. Every other page on a Gondola site is built for AI too, so this page is one piece of the work.
Yes. Every Gondola site has the technical SEO handled and kept up, and SEO and AI visibility overlap: when a trusted site mentions you, you often get a link too, which helps both. What changed is that fewer people click through from Google, because the answer is right there on the page. So we track AI answers and the map results as well as rankings.
AI names the businesses that other trusted sites talk about: tourism boards, local guides, Google Maps and reviews. A rival with a plain website can still win if those sites mention them. We show you which sources AI reads for your area, who it names, and where you are missing.
A lot of it, yes. The wrong answer usually comes from somewhere: an old price on your own site, a Google profile that does not match, or another site's listing. We find the source, fix what is on your site and profile, and answer the exact question on your AI Start Here page. Mistakes on other people's sites are harder, and we tell you which ones need a direct ask.
Google reviews matter most, because Google's AI leans on its own Maps data, and Maps listings are among the sources AI cites most. Ask every guest for a Google review, even the ones who booked through an OTA. A review link in your follow up email and a QR code on board make asking simple.
Start with the pages AI already cites for your area, often your tourism board, visitor bureau, chamber of commerce and Google Maps. If a paid listing gets you onto one of those exact pages, it can be worth it. We give you the list and the approach for each one, and you send the note, because they answer operators far more often than vendors.
ChatGPT, Google AI Mode and Google's AI Overviews, every week. Our 2026 study also covered Gemini and Perplexity.
Some of it, yes, and the webinar shows how. What we add is the platform and the time: a site where every page is built for AI, weekly tracking of what AI says about you, booking data that shows what is working, and a team that takes the first pass.
No. Nobody controls what AI says, and its answers change from one run to the next. We work on what it reads and show you every week what changed. A fix like a wrong price can show up within weeks, while being named more often usually takes longer, because it depends on other sites too.
Most of the work happens on your website, so it works best on our platform. We look at your current site with you on the call.
Book a call and get your free AI visibility assessment. We show you what ChatGPT and Google's AI say about your tours today, who they recommend instead, and what we would change first.
A real person replies, typically within 5 working hours.