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A boat tour owner on her dock, smiling at a tablet while guests board the boat behind her

Software built for how tours sell. Only on Gondola.

We built our own software for tour & activity operators. Here is each feature: what you get, how it works, and a screen from a live site or your dashboard.

01 AI knowledge and the AI Start Here page

Help ChatGPT, Gemini and Google's AI get your facts right.

We draft answers to the questions guests ask before they book: parking, kids, weather, what to bring. We check each one, then put it on your AI Start Here page, a plain page of facts made for AI. Every other page on your site is set up for AI to read too.

+121%
Operators with an AI Start Here page were cited 121% more often by AI: 53% vs 24%.
Our 2026 study of 406,373 AI answers. Read the study
app.gondola.travel
The AI Knowledge page in the Gondola dashboard (operator name hidden): the Customer Questions section with its first answers and their Edit, Hide and delete controls
The live AI Start Here page on naturesdiscovery.com on a phone: facts for AI assistants, about the business, phone, website and an index of every page

Live on your site The same answers on your AI Start Here page, like this one on naturesdiscovery.com.

Edit or hide any answer in your dashboard. Your AI Start Here page updates in about a minute.

02 Your booking system on every page

Guests book in the booking system you already use.

Each tour page shows your own FareHarbor, Peek Pro or Bokun booking widget, with your live dates and prices. Guests check out the way they do today, and the booking lands in your system like always. Checkfront, Rezdy, Xola, TripWorks and Regiondo can be embedded too.

These three also send booking data back to Gondola

  • FareHarbor
  • Peek Pro
  • Bokun
So you can see where your bookings came from
naturesdiscovery.com/product/crystal-river-manatee-snorkel-adventure
A Nature's Discovery tour page with photos, trip highlights and the FareHarbor Check Availability box with live dates
The Captain Marvin's booking box on a phone: from $65, 5.0 stars and a Book Now button that opens Peek
Your live dates and prices on every tour page, in the booking system you already use.

03 Booking sources

See which bookings came from Google, ChatGPT or a direct visit.

Bookings, not clicks.

When a guest books in FareHarbor, Peek Pro or Bokun on your site, the booking comes back to Gondola. We match it to the visit that led to it: where the guest came from, the page they landed on, and how long they took to book.

Phone bookings and guests who turn off cookies can't be traced.

+294%
direct bookings since the new site, against the same weeks last year
Guided tours, Florida
+90%
website bookings, against the same week last year
Stingray and snorkel tours, Caribbean
app.gondola.travel
Customer journeys in the Gondola dashboard (operator name hidden): recent bookings with their channel such as Google Search, DuckDuckGo or ChatGPT, the page each guest landed on and the time to book
Revenue by channel for website bookings: Google Search 45 bookings, Direct 28, Other 11, ChatGPT 5, DuckDuckGo 3, Bing 2, Brave Search 1 and Yahoo 1, with each channel's share

One booking, start to finish

Highlighted row
Came from
ChatGPT (chatgpt.com)
Landed on
/product/history-and-movie-tour-by-golf-cart
Booked in
1m 38s
Matched
By booking link
See where each booking came from: Google, ChatGPT, other search engines or a direct visit.

04 Weekly AI visibility tracker

See how often AI names you, and who it names instead.

Every week we ask ChatGPT, Google AI Mode and AI Overviews the questions travelers ask about tours like yours. You see the share of answers that name you, week by week, next to the businesses AI names instead.

k2b.gondola.travel
How often the AIs name you, from a real weekly tracker (operator names hidden): the operator rises from 31% on Sep 7 to 48% on Oct 26 while its rivals stay under 26%
We update your reports every week, so you can always see how you are doing in AI visibility, organic search and your Google Business Profile.

05 Google Business Profile report

See where you show up on the map, and who holds the top 3.

We check Google Maps from a grid of points around your business, for searches like "tours near me". Each pin is your rank from that spot, and the report shows who holds the top 3. We change your profile only with your written yes.

96%
When Google's AI (Gemini, AI Mode or AI Overviews) mentions an operator, it shows that operator's Google Business Profile 96% of the time.

That is why we work on your profile every week, so you show up well in Google's AI.

k2b.gondola.travel
Google profile report, map rank grid for tours near me (business names hidden, map labels removed): rank 1 at every point checked, 2,700 searches a month, and the three businesses that hold the top 3

07 Next available times on tour pages New

Guests who want to go soon see your next open times, and tap one.

For operators who run day tours and get more than half of their bookings within 72 hours of the tour, we turn on real time availability right on the tour page. It lists your next open times from FareHarbor or Peek, so visitors see when they can go without hunting through a calendar, and that helps more of them book.

The same open times feed AI too, so a traveler asking ChatGPT or Google can learn you have space without leaving the chat.

On your tour page

Preview

Check Availability

From $59

4.9 312 reviews
  • 3 spots left
  • Available
  • 9 spots left
  • Available

More availabilities

A preview with sample times. Guests tap a time to book it, or open the full calendar.

08 The editor

Change your site yourself, whenever you want. Or ask us.

Click a section of a page to edit it. Move it up or down, or add a new section below it. Rather not? Ask us, and a real person replies, typically within 5 working hours.

The Gondola editor on a tour operator's site, with the Edit Hero side panel open beside the page: layout, title, background photo and video fields
  1. 1

    Click any section. Click a part of your page to edit it.

  2. 2

    Change it in the side panel. Words, photos and layout open in a panel beside your page.

  3. 3

    Click Done, then publish. Preview the page, then publish when you are ready.

09 Fast pages

Pages that load fast.

Gondola runs its own platform and software end to end, so we can make speed gains that other setups can't. Your site stays fast and responsive on phones.

Lighthouse desktop report for a food tour page on a Gondola site, Oct 28, 2026: performance 99, first contentful paint 0.4 s, largest contentful paint 0.9 s, total blocking time 0 ms, cumulative layout shift 0.004 and speed index 0.6 s
Lighthouse score for a food tour page on a Gondola site, on desktop.

Always there when you need us.

Ask us anything, or ask us to make a change for you. A real person answers, not a bot.

Support rating
4.9 / 5

from operators who rated our support

Typical first reply from a real person
5
working hours
Typical time to resolve a request
16
working hours

Questions about the platform.

Something else? A real person replies, typically within 5 working hours.

Which booking systems work with Gondola?

Most do, because your site uses your booking system's own widget. FareHarbor, Peek Pro and Bokun connect directly and send booking data back to Gondola, so you can see where your bookings came from. Checkfront, Rezdy, Xola, TripWorks and Regiondo can be embedded too. We are not a booking system ourselves, and we take no fee on your bookings.

How do you know which bookings came from AI?

When a guest books through FareHarbor, Peek Pro or Bokun on your site, the booking comes back to Gondola and we match it to the visit that led to it, including visits from ChatGPT and other AI tools. Phone bookings and guests who turn off cookies can't be traced.

Will my reviews show on my site?

Yes. Reviews from Google, Tripadvisor, Yelp, Airbnb, Trustpilot and Best Local Reviews are imported automatically, with more sources on the way, and you choose which sources show and the lowest star rating to include. Reviews can't move from one platform to another, so keep asking guests for Google reviews.

Do you change my Google Business Profile?

Only with your written OK. We read your profile and its reports, and our Google profile report shows where you rank on the map from points around your business. We tell you what to fix and why, and we make the change once you say yes.

What access do you need, and will you change things?

We ask for a user on your booking system, Editor access to Google Analytics and Manager access to your Google Business Profile. We use them to import your booking history, connect tracking and read your reports, and the access stays in place while we work together. We don't change your booking setup, and we change your Google profile only with your written OK.

Can I edit my AI Start Here page?

Yes. Your answers live as questions and answers in your dashboard. Change any of them and the page updates in about a minute. Answers start as AI drafts and are checked before they go live.

What will I see every week?

A tracking page with how AI talks about you, your Google rankings and your Google profile, refreshed every week, plus where your bookings came from. And every week our team gets in touch with what moved and what to do next. Keep your Google Analytics running too. That data is yours.

Key West Boat Trips guests in the water at sunset, arms raised

Best part of their trip. Booked direct with you.

Book a call and get your free AI visibility assessment. We show you these features on your own tours, and what AI says about you today.

Book your free AI visibility assessment

A real person replies, typically within 5 working hours.